Explainer video production is a multi-step procedure that entails additional professionals than one.
Commonly, an explainer video production team comprises of a Scriptwriter, Storyboard Artist, Illustrator, Animator, Voiceover Artist and Sound-Effects Artist. Each of these six part players uniquely contributes to video production.
Here’s a step-by-step description of the Video Production Method.
Step I: Understanding Client Short
The initial step of the explainer video production approach requires going through client’s brief (a questionnaire filled by client), for understanding his/her enterprise entity and video requirement. Usually, it is the scriptwriter who goes by means of this approach. In case of doubts or queries, an interaction involving the scriptwriter and the client is arranged.
Step II: Research and Brainstorming
Following all the relevant info has been gathered from the client, a secondary research (if necessary) is carried out, for improved understanding the small business. The brief is explained to the storyboard artist and to the animator. Following both of them have understood the brief, they sit with the scriptwriter to visualize the video storyline, determine on characterizations & other visual elements, and finalize on how these components would be animated. Once all the things is decided, the video script is crafted.
Step III: Scripting & Voiceover
Primarily based upon discussion, the explainer video script is crafted and sent to the client for approval. Usually, a 60-seconds explainer video script consists of 150-160 words. This script acts as the ‘armature’ about which the video is sculpted. On approval, the script is recorded as a voiceover, which at a later stage, is placed as a background narration in the explainer video.
Step IV: Storyboarding & Illustration
”A storyboard is a graphic organizer in the type of illustrations or pictures displayed in sequence for the goal of pre-visualizing a motion picture, animation, motion graphic or interactive media sequence.”- 短片製作 , storyboarding involves sketching the scenes of the video, frame-by-frame. Storyboarding is performed on the basis of the final script. When storyboarding is performed, it is sent for client’s approval. On approval, the storyboard goes by means of illustration (colorization), and once once more, it is sent to the client for approval.
Step V: Animation and Sound Effects
Once the totally-illustrated storyboard is approved from the client, the animation course of action gets started. This process of course, consumes a lot of time as it is not a very simple job to bring static storyboard characters/components to life. The animation is accomplished primarily based on the final voiceover, thus guaranteeing suitable synchronization in between the audio and the visual.
Eventually, the animation and voiceover are integrated collectively to kind the video. To this video, sounds effects are added. The sound effects improve the all round video high-quality and contribute in building subtle humor.
The final video is sent for approval.
Step VI: Delivery
On approval, the final video along with its source files is delivered to the client. As per the client’s requirement, the video is delivered in ‘mov’, ‘avi’ and/or ‘mp4’ format(s). This is how the explainer video production procedure ends.
To Conclude
If you are organizing to get an animated video produced, then you need to hold in thoughts that no matter what explainer video style you select to have for your video, the production is time-consuming. Hence, in order to have a high-high quality video, the production team ought to be given sufficient time to conceptualize and generate it. Pull off an remarkable video and knowledge its added benefits!